Last updated: April 2, 2026
Overview
ProForma Concepts is a B2B SaaS platform providing AI-powered receptionist services to medical spas and aesthetic clinics. Our AI voice agents handle inbound phone calls, schedule appointments, and send transactional SMS messages including appointment confirmations, reschedule/cancellation notifications, and post-call follow-ups. No marketing or promotional messages are ever sent. All messages are transactional and appointment-related.
Opt-In Method: Verbal Consent During Phone Call
Consent is collected verbally during inbound phone calls handled by our AI voice agent. Before any SMS message is sent, the voice agent reads the following consent script to the caller:
The caller must verbally confirm "yes" before any SMS message is sent. If the caller declines or does not respond affirmatively, no text message is sent.
Opt-In Workflow: Step by Step
Consent Records
Every phone call handled by ProForma's voice agent generates a timestamped call transcript. This transcript includes:
- The full conversation between the caller and the AI agent
- The consent script as read to the caller
- The caller's verbal response to the consent request
- Date and time of the call
- The caller's phone number
These transcripts serve as the official record of opt-in consent and are retained in accordance with our Privacy Policy.
Types of Messages
We send only transactional messages related to appointments:
- Appointment confirmations — Sent immediately after booking with date, time, provider, and location.
- Reschedule/cancellation notifications — Sent when an appointment is changed or cancelled.
- Post-call follow-ups — Sent after a call if the client did not complete a booking, offering to help schedule.
- Responses to inbound texts — Clients can text the number to book, ask questions, or manage appointments.
Example Confirmation Message
Location: 9400 Brighton Way, Suite 201, Beverly Hills, CA 90210
Need to reschedule or cancel? Reply to this text or call us at this number.
Reply STOP to opt out of messages.
Message Frequency
Message frequency varies based on appointment activity. Typical clients receive 1–3 messages per appointment (confirmation, reminders, follow-ups). No marketing or promotional messages are ever sent.
- Type: Transactional only
- Sender: ProForma toll-free number on behalf of the business
Opt-Out Process
Recipients can opt out at any time by replying with any of the following keywords:
STOP · CANCEL · UNSUBSCRIBE · QUIT · END
Recipients can also opt out by:
- Requesting removal during a phone call
- Contacting us at jonathan@proformaconcepts.com
Upon opting out, the recipient will receive a single confirmation: "You've been unsubscribed and will no longer receive messages from this number. Reply START to re-subscribe."
Opt Back In
Clients who previously opted out can re-subscribe by texting any of the following:
START · YES · SUBSCRIBE
Help
Recipients can reply HELP to any message for assistance. Response:
Message and Data Rates
Standard message and data rates may apply. ProForma does not charge for SMS messages; carrier rates apply. Carriers are not liable for delayed or undelivered messages.
Privacy
We do not sell, share, or rent phone numbers or personal information to third parties. SMS data is used solely for appointment-related communications. For our full privacy policy, visit our Legal & Policies page.
Contact
ProForma Concepts
Email: jonathan@proformaconcepts.com
Phone: +1 (844) 517-1449
Website: proformaconcepts.com
For full legal policies, see our Legal & Policies page.